To Hire or Not to Hire a Website Designer

In the early years of the internet the actual design of a website was either very basic or had to be done using a software package that needed a specialist to use it. Not surprisingly, website designers were in short supply and could command huge fees for their services. All that has changed dramatically and website design is not such a complicated procedure as you might think.

The actual look and feel of a website is more down to personal preferences than current design trends. Internet users want websites that are nice to look at, sure, but they are much more concerned with the ease of use of a website. If a visitor to your professionally designed website cannot find the information that they are looking for quickly and easily they will go elsewhere.

Website designers [] are similar to fashion designers. Quite often the designs that they come up with are totally impractical or outrageously expensive Website designing company in Kolkata . Unless you have absolutely no idea of what theme you want applied to your website such as colours and styles you do not need to hire the services of a website designer but can produce the basic outline yourself. Obviously the technical aspects of your website requires an expert but it is becoming more common for website builders to be concerned more with how the site works rather than the aesthetic side of it.

There are a number of free website building
sites [] around these days and these can be a great way for you to play with your design ideas without the expense of hiring a professional. You can also buy relatively cheap software that can produce fairly complex website designs quickly and simply. Drag and drop website design software has become extremely popular. There are also many programs that you can produce your website design with and have it converted to html for uploading to your website.

Personally I have had experience of both sides of the coin. The worst experience was when I was working as a website copywriter for a guy, who shall remain nameless! I first became involved in his website project after he had paid a large sum to a website design team. To be honest, I hated the design that they had produced for the website and it seemed to have taken them an extortionate length of time to produce static pages. The design of a website is very much a personal preference but I was not the only one that hated this particular design. So, the guy decided to hire another person, just for the design while the technical side of his website was being sorted out. He thought it would be easy to apply a different style to the website but he was wrong! The second design seemed to cause problems for the tech guy and eventually had to be dropped. Now on his THIRD website design the website owner decided to find a company who could perform both the design and build aspects of his website. Finally he found a website professional who could deal with both. Unfortunately he had invested so much money in the failed designs that he ended up being unable to fund the final website and the whole project was shelved.

A website is the medium by which viewers will access information or buy products over the internet, and just like a catalog, newspaper, magazine, etc. it is imperative that the information be presented in an organized, easy to access, and professional looking manner. Obviously not all types of informational websites need to be professional looking but most types of informational websites will benefit from a professional design, and it is a necessity that any type of e-commerce site selling a product be professionally laid out and be as well designed as possible.

Not everyone can afford professional website designers to build their site, however if you are selling a product it is advisable to pay the extra money for a website designer; however, if you are well versed in website design you could take on this challenge yourself. For informational websites, the prospect of doing the work yourself can save you money and still result in a good looking website. This article will help point out some key areas you should focus on when designing your own website.


Unless you are an HTML guru, you are going to need some website design software. There are many different software titles out there ranging from free to hundreds of dollars. I recommend Macromedia Dreamweaver: it is easy to use, has a ton of features and allows you to have complete control over your website with very minimal HTML knowledge. However Dreamweaver is expensive and may not be within your budget. If you have Microsoft office you can use Microsoft FrontPage to build your website. FrontPage is not as easy to use as Dreamweaver in my opinion but is still very capable of producing an excellent website for your company. There are also a lot of free Programs out there that you can use but be warned, in most cases they will not be as easy to use and may require more knowledge of HTML code to be effective.

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